Surf Retail, Bay of Plenty

Welcome to the East Coast Paddler whanau! We are SUP specialists & stock only quality boards & brands. We offer lessons, sales, accessories, fitness & training.

We are committed to promoting the culture of Stand Up Paddling and totally practice what we preach. We can advise on the right type, size, shape of board & paddle to bring out the best in you and your quiver... We can progress you through your paddling from beginner to advanced.

Whether you want surf wear from the leading brands, a new surfboard, wetsuit or body board, Backdoor has got you covered! And if you enjoy heading up the mountain we have a great selection of snowboards and outerwear that will keep you warm, dry & looking good in the snow. Backdoor has the largest surf hardware range in the country with over 500 new surfboards. No matter what you're after, from the latest high performance short board to a 9' Malibu from leading international and local shapers, we’ll have what you’re after. We also have one of the best ranges of wetsuits in the country, catering for all requirements. So when you want the latest in surf, snow & skate gear, we've got the lot!

For over 20 years we have been designing, testing and manufacturing New Zealand’s best wetsuits at every point, reef and breach break that New Zealand has to offer. With a combined surfing and wetsuit design knowledge of well over 60 years our staff know more about what rubber will suit your needs than any surf shop in the country and with a service to match...Guaranteed!
A real surf brand in the sense that we don’t bother with fashion, jeans or shoes. We stock everything you really need to go surfing - Wetsuits, surfboards and hardware.
Sticking to our guns, we only stock handmade New Zealand surfboards tuned to New Zealand’s conditions by shaping guru's Andy Jordan, Ray Finlay, Craig Hughes, Graham Carse and Paul Barron. If you can’t find a shape that fits your needs full custom orders can be taken.
We're not just about surfing, Bodyline stocks a full range of triathlon suits, SLSC gear, dive suits and our new Kayaka range. With tailor making and a full repair service available we can guarantee that we can manufacture your perfect wetsuit or repair your old favourite.

Amazon is New Zealand’s largest street and surf retailer and a great place to get the latest styles from your favourite label !

Amazon has all the best labels in street and surf such as Billabong, Element, Quiksilver, Roxy, Rip Curl, Volcom, Lee, Von Zipper, Nixon and Globe to name a few!

With everything from jeans and footwear to and sunnies and skateboards along with stores all over the country Amazon has New Zealand covered!!!